Before offering your products or services, you want to perform a trademark search in Mexico. The reason is simple; you do not want to use a previously registered trademark in Mexico to avoid a trademark infringement lawsuit.
We also advise you to perform a search before filing a trademark application to avoid unnecessaries conflicts or delay during the process-
The Mexican trademark office -IMPI- is one of the most efficient trademark offices in the region. Their website has a complete office online database called MARCANET. Trademark online searches in Mexico are only available in Spanish.
You can also make trademark searches in Mexico using the European Union Intellectual Property Office -EUIPO- Trademark Database (TM VIEW) that consolidates various national databases and allows searches in different languages.
This trademark search will perform an exact match search and can also include other trademarks that contain the same search terms. A good practice is to search also for:
- Similar trademarks
- Obvious variations as plurals or gender
- Obvious misspelled words
- Sound-alike works
- Other accepted spellings
You should also be familiar with the international trademark classification of goods and services, AKA Nice Classification. This classification is important because trademarks are registered in a specific class, but they are also relations between the classes.
You should look closer to trademarks registered in Mexico that are registered in the same class or classes as your brand, but also in classes that could be connected by consumers.
Once you have a list of similar brands, you have to study one by one to see if there is a risk of confusion, and they cover similar goods or services.
If you have a question about your search or want a legal opinion, our Mexican trademark attorneys can help.